Client
Internal project — iGaming company
Year
2026
Scope
Concept, Logo, 3D characters, Visual style
Role
Art direction & design — concept to guidelines
Cybersecurity training that plays like an arcade. Every employee is a little Pac-Man who eats everything on the screen — links, files, messages. The game is to learn which berry is bait.
The task
Create a brand for an internal portal where employees learn about digital threats and test their knowledge — something people open out of curiosity, not obligation.
The idea
The name grows from “cyber” + “berry”. Pac-Man is the employee who swallows every link and attachment, the berries are tempting content, and the ghosts are the threats — one of them literally goes fishing. Phishing, made visible.
The system
A logotype with a hungry “C” and pixel accents, a retro arcade palette, a family of voxel 3D characters — Pac-Man, ghosts and berries — and pixel graphics for the portal.
